Educating Policy and Thought Leaders
KGA has worked with Telefónica to create a campaign to position the company as a GLOBAL brand with a strong footprint in the U.S. |
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We focus on creating opportunities for Telefónica to work with government and business groups around the world. Our strategy is designed to demonstrate their commitment to advancing the communities in which they operate. |
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Telefónica's Annual Leadership Conference of the Americas has grown to over 700 leaders from around the world. KGA has organized the public policy programs and designed the thematic and distribution materials. |
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Telefónica has grown from the No. 1 Spanish and Portuguese telecommunications company to a top three global communications leader over the course of three years. With operations in Florida and over $100 billion invested throughout Latin America, the company has sought to increase their visibility and engage in public policy discussions in Washington.
We have devised and implemented a program that has built a high level of awareness with policy leaders... and it works. Telefónica's U.S. public affairs efforts are reaching thought leaders, domestically and abroad, through a platform of activities including lobbying, coalition building, political forums and advertising.